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Intersecting Expectations when Expecting : Pregnancy-Related Weight Stigma in Women of Colour

Weight stigma is a social justice issue that can lead to weight-based discrimination and mistreatment. In pregnancy, emerging evidence has highlighted that weight stigma predominantly affects individuals who have larger bodies and is associated with postpartum depression and avoidance of healthcare. Racial and ethnic background will influence perceptions of, and responses to, weight stigma and the

Mental Oil Spills : Visualising Petroleumscapes to Uncover Petro-Hegemony in Stavanger, Norway

With the urgent need to address climate change, it is critical to confront fossil fuel dependency, particularly in the Global North. This requires confronting the spatio-cultural dimensions of fossil fuels, including how they have become embedded in those locations most closely tied to the fossil fuel industry. This article integrates insights from energy geographies with Hein's concept of petrole

How Compliance Becomes Culture : Civic Governmentality and Its Discontents in India

In recent years, international non-governmental organisations (INGOs) in India have operated under intensifying regulatory constraints that have profoundly reshaped the civic terrain. Legal instruments such as the Foreign Contribution Regulation Act (FCRA) do not simply restrict INGOs’ activities; they recalibrate the conditions under which civil society can exist, act, and speak. This article dev

Mer än bara yta- En kvalitativ studie om skönhetskonsumtion

Forskningsfråga: Varför konsumerar människor skönhetsprodukter? Syfte: Undersöka vilka motiv som ligger bakom människors konsumtion av skönhetsprodukter och hur dessa motiv uttrycks i individers vardagliga resonemang och beteenden, i syfte att nyansera bilden av skönhetskonsumtion bortom föreställningar om yta. Metod: Kvalitativ metod med abduktiv ansats där empirin baseras på djupintervjuer. T

När objektivitet blir subjektiv

Sammanfattning Titel: När objektivitet blir subjektivt: En empirisk studie om hur marknadsinformation påverkar upplevelsen av produkter Seminariedatum: 2026-01-15 Ämne/kurs: FEKH29, Examensarbete i marknadsföring på kandidatnivå, 15 högskolepoäng Författare: Anton Fagerström, Kayvan Souzani, Oliver Svensson Applewhaite Handledare: Jon Bertilsson Fem nyckelord: Upplevt värde, Betalningsvilja, InAbstract Title: When Objectivity Becomes Subjective: An Empirical Study of How Market Information Influences Product Perception Seminar date: 2026-01-15 Course: FEKH29, Degree project in Marketing at Undergraduate level, 15 University Credits Points (UCP) or ECTS Authors: Anton Fagerström, Kayvan Souzani, Oliver Svensson Applewhaite Advisor: Jon Bertilsson Key Words: Perceived Value, Willingness t

Skuldbaserad hållbarhetskommunikation och köpintention

Forskningsfråga: Hur reagerar Generation Z på skuldbaserad hållbarhetskommunikation, och har reaktionerna en betydelse för deras köpintention? Syfte: Studien syftar till att undersöka hur Generation Z reagerar på skuldbaserad hållbarhetskommunikation och om denna kommunikation kan påverka deras köpintention, med utgångspunkt i Theory of Planned Behavior. Metod: Insamlingen av empirin har genomförResearch question: How does Generation Z respond to guilt-based sustainability communication, and do these responses influence their purchase intention? Purpose: The study aims to examine how Generation Z responds to guilt-based sustainability communication and whether this type of communication can influence their purchase intention, based on the Theory of Planned Behavior. Methodology: The data

När lukt styr värde

Titel: När lukt styr värde: En experimentell studie om doftens påverkan på betalningsvilja Seminariedatum: 2026-01-15 Ämne/kurs: FEKH29, Examensarbete i marknadsföring på kandidatnivå, 15hp Författare: Ellinor Adam, Hanna Idborg, Gustaf Landoff Handledare: Clara Gustafsson Nyckelord: Sensorisk marknadsföring, doftmarknadsföring, betalningsvilja, liking, upplevd kvalitet Forskningsfrågor: “Title: When scent determines value: an experimental study on the effect of scent on willingness to pay Seminar date: 2026-01-15 Course: FEKH29, Degree Project in Marketing, Undergraduate Level, 15 ECTS Authors: Ellinor Adam, Hanna Idborg, Gustaf Landoff Advisor: Clara Gustafsson Key words: Sensory marketing, scent marketing, willingness to pay, liking, perceived quality Research questions: “

Generativ AI - Från teknik till ett marknadsföringsverktyg

Den snabba framväxten av generativ AI har i grunden förändrat förutsättningarna för marknadskommunikation genom att möjliggöra skapandet av hyperrealistiskt innehåll i en omfattning som tidigare inte varit möjlig. Samtidigt som tekniken erbjuder ökad effektivitet, väcker den kritiska frågor om företagens autenticitet och konsumenters tillit. Syftet med studien är att undersöka om företags autenticThe rapid development of generative AI has fundamentally changed the conditions for marketing communication by enabling the creation of hyper-realistic content on a scale that was previously not possible. While the technology offers increased efficiency, it raises critical questions about the authenticity of companies and consumer trust. The purpose of the study is to investigate whether the authe

Organisatoriska och strategiska beslut om AI i B2B-marknadsföring

Artificial intelligence (AI) is frequently described as a strategic resource for marketing, yet empirical insights into how AI is adopted and used in business-to-business (B2B) marketing remain limited. Prior research has predominantly focused on technological capabilities or consumer-oriented contexts, while organizational and strategic considerations in B2B firms have received less attention. Th

Hälsa som marknadsföringsstrategi? En studie om hur förpackningsdesign påverkar upplevd smak och hälsa trots identiskt innehåll

Sammanfattning Titel: Hälsa som marknadsföringsstrategi? En studie om hur förpackningsdesign påverkar upplevd smak och hälsa trots identiskt innehåll. Seminariumdatum: 2026-01-15. Kurs: FEKH29, Företagsekonomi: Examensarbete i marknadsföring. Författare: Josefina Bergström, Alice Borgh och Danielle Majstorovic. Handledare: Clara Gustafsson. Syfte: Syftet med denna studie är att undersöka Abstract Title: Health as a Marketing Strategy? A study on how packaging design affects perceived taste and health despite identical content. Date of seminar: 2026-01-15. Course: FEKH29, Business Administration: Degree Project in Marketing. Authors: Josefina Bergström, Alice Borgh and Danielle Majstorovic. Advisor: Clara Gustafsson. Purpose: The purpose of this study is to investigate

Pålitlighetens Paradox

Examensarbetets titel: Pålitlighetens Paradox Ämne: FEKH29 - Examensarbete i marknadsföring på kandidatnivå, 15 hp Författare: Amanda Eriksson, Alicia Lind & Alva Sandell Handledare: Clara Gustafsson Nyckelord: Pålitlighet, Autenticitet, Parasociala relationer, Annonsmärkning, Influencer marketing Frågeställning: Uppfattar konsumenter 18–30 år influencer marketing som pålitligt idag? Hur uppfaTitle: The Paradox of Reliability Course: FEK29 - Bachelor´s levels thesis in marketing, 15 ECTS Authors: Amanda Eriksson, Alicia Lind & Alva Sandell Advisor: Clara Gustafsson Key words: Trustworthiness, Authenticity, Parasocial relationships, Ad disclosure, Influencer marketing Research question: Do consumers aged 18-30 perceive influencer marketing as trustworthy today? How are authenticity,

Imagining the Political : Neoliberal Adaptations and Civil Society in “Times of Crisis”

Imagination shapes politics. It determines not only the futures we envision but the very forms of collective life we deem possible. Yet under neoliberal governance, imagination itself is under erasure; not merely the imagining of radical futures, but the conceptual boundaries of what can be imagined. Civil society, long imagined as a space of participation and solidarity beyond state and market, i

Innovation and Governance arrangements of Aquathermal Energy systems; A multi-case analysis of WaterWarmth pilots

The aim of this Work Package 6 (WP6) report is to describe and analyze insights from Interreg North SeaWaterWarmth demonstration pilots. Specifically, WP6 examines the pilots' innovation and governancearrangements that help implementation and scaling of aqua thermal energy (AE) systems in real-worldcontexts. The work is therefore primarily based on lessons learned through a mixed methods approach

Barriers and opportunities to AE system development: insights from WaterWarmth pilots

The main research question that guides the analysis for this Work Package 6 Deliverable 6.3 report is: What are the barriers and opportunities that govern niche development and scaling of aqua thermal energy (AE)systems? In answering this research question, we map and analyze the enabling policy and opportunitiesthat support AE system niche development, as well as policy that can also play a role

Endovascular Management of Acute Lower Limb Ischaemia in Adult Patients : A Systematic Review and Meta-analysis

Objective: To perform a systematic review and meta-analysis of randomised trials and observational studies assessing outcomes of different endovascular management approaches for the treatment of acute lower limb ischaemia (ALI) when adjusted for Rutherford classification. Data Sources: PubMed, Embase, Cochrane Library, and Web of Science. Review Methods: A literature search was performed in PubMed

Taking a punt : Monetary experimentation and the Irish macroeconomic crisis of 1955-56

The 1955-56 macroeconomic crisis is a central event in modern Irish history. Yet, despite this centrality, its causes are not clearly understood. In 1955-6, Ireland, which had previously followed British interest rates in lockstep as part of its fixed exchange with the latter, briefly experimented with independent monetary policy. Our contribution is twofold. First, we highlight how the Irish resp

Living standards in south Swedish towns, c. 1570-1865

This paper analyses the evolution of material living standards in three Swedish, before 1658 Danish, towns (Malmö, Ystad and Falkenberg) of varying size from the late 1500s to the advent of industrialization in the 1860s. We use population registers and church books, but above all a new dataset of 1381 probate inventories for the time periods 1570–1599, 1670–1720, the 1780s, and the 1860s. Based o