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Absolut - A Cultural Approach To A Brand’s Communication Success

This paper is interested in the phenomenon whereby Absolut as a brand has become successful regardless of the fact that it promotes a generic product: vodka. However, instead of considering the most established factor for brand success, brand equity, this qualitative study attempts to use a more cultural-based approach in order to delve deeper into the questions of why the consumer actually connec

Modellering av oljeeldade värmeverk för undersökning om hur dessa påverkas vid byte från fossilt till förnyelsebart bränsle.

Biooljor kontra fossila eldningsoljor i teoretisk modell av oljepanna Vad händer ur ett energiperspektiv om man teoretiskt använder biooljor istället för fossila eldningsoljor i en oljepanna designad för spetslast i fjärrvärmenätet? I dagens samhälle är intresset för att fasa ut den fossila oljan stort. Särskilt eftersom fossil eldningsolja i dagsläget ofta används för spets- och reservlastpannor This report presents how a theoretical model of an oil-fired boiler is built. This model is built in one dimension and includes heat transfer due to convection and gas radiation from gas to a surface, conduction through a metal and convection from a surface to a liquid. The model is used to analyse how different oil fuels, both fossil and bio-based oils, affects the plant. With the assumptions and

Institutionalisering av demokrati i etniskt polariserade länder

Arend Lijpharts Consociational Democracy är en av de mest etablerade demokratimodellerna vars syfte är att minska polarisering i etniskt diversifierade samhällen. Uppsatsen ämnar därför undersöka förenligheten mellan Lijpharts maktdelningsmodell och konstitutionen i ett valt fall - Bosnien och Hercegovina för att sedan utvärdera huruvida modellen inverkat på den etniska polariseringen i landet sed

BIRDEN

Plastic is harming life below the water surface as well as land-living animals, including ourselves. It is now a part of our food chain and it’s in our drinking water. Instead of saying: ”The Blue Planet” we will soon be saying: ”The Plastic Planet”. In this project you will see my artistic interpretation of the problems with plastic pollution. The inspiration and understanding of the worl

Har influencers tagit över ditt liv?

I en digitaliserad värld används sociala nätverk allt mer kontinuerligt. De sociala nätverken och plattformarna har fått en ny innebörd och har kommit att bli en avgörande komponent i företags marknadsföringsstrategi. Företag använder sig av influencers som ett marknadsföringsverktyg för att effektivt nå ut till rätt segment i kommunikationen. Influencers och influencer marketing är ämnen som blir

The Influence of Software-as-a-Service on IT Decision Authority

The emergence of Software-as-a-Service (SaaS) simplifies the implementation of powerful business IT solutions. The notably lower technical knowledge required and the minimum capital investment needed enable non-IT professionals to adapt, develop and operate IT solutions independently. Therefore, research on shadow IT and IT consumerization notes the transformative impact of SaaS on organizational

Skatteflykt enligt skatteflyktslagen och EU:s skatteflyktsdirektiv - Ur ett rättssäkerhetsperspektiv

Uppsatsen behandlar begreppet skatteflykt och syftar till att försöka fastställa innebörden av begreppet med hjälp av den generellt utformade klausulen i skatteflyktslagen. EU-rätten studeras även då ett nytt s.k. skatteflyktsdirektiv sedan 1 januari i år gjorts gällande för EU:s medlemsländer. De frågor som uppsatsen svarar på är, förutom hur skatteflykt definieras i nationell respektive EU-rätt,The purpose of this paper is to define the term ”tax evasion” and determine the meaning of the General Anti Avoidance Rules, in both national law and European law. The Swedish generally designed clause against tax avoidance consists of four prerequisites, which all need to be fulfilled for the rule to be applicable. The first prerequisite constitutes that the legal act has implicated a substantial

Svensk och säsongsanpssad salladsbuffé till Staffanstorps kommuns skolor

Detta projektet har gjorts tillsammans med Staffanstorps kommun med syfte att ta fram en svensk och säsongsanpassad salladsbuffé till alla kommunens skolor från förskoleklass till klass 9. I kommunens kostpolicy står det att de strävar efter att ha en hög andel av säsongsanpassade livsmedel och ökad andel lokalt producerade livsmedel. I detta arbete har det tagits fram underlag till en svensk och

The Face of Poverty: A measurement of gender inequality and within-group difference of female poverty in rural China

Although rural female poverty is vital component of the China’s poverty, it doesn’t receive enough attentions from government and scholar. In order to draw a better interpretation of rural female poverty and gender inequality that allowing more targeted poverty reduction policies and actions, this thesis examines the gender inequality and within-group differences in female poverty from a wide

Professionellt förhållningssätt - en intervjustudie om socialarbetares erfarenheter av möten med manliga klienter som utövat våld i sina partnerrelationer

The purpose of the study is to investigate social workers’ experiences on encounters with male clients who have practiced violence in their partner relationships. The aim was to get a deeper understanding of how social workers handle their feelings and maintain a professional approach towards clients. Qualitative content analysis of semi-structured interviews was performed. Five social workers wit

Arbitrary Decimation for High Sample Rates, Algorithm Design and FPGA implementation

This master thesis investigates how to perform irrational decimation, the process of reducing the sample rate of a signal, for high throughput systems. The thesis work consists both an algorithmic part and an implementation part. In the algorithmic part, an algorithm that could cope with the requirements is found, and investigated due to different aspects. A group of filters that are investigate

“Den där bekräftelsen på att jag inte var som andra” En narrativ analys av hur missbruk framställs i självbiografier

The aim of this study was to examine how addiction identity is created and changed and also to examine the link between alcohol and drug addiction, social norms, and stigma by analyzing four autobiographies. A qualitative research method, with a focus on the narrative aspects of the autobiographies, was used to investigate how the authors described their experiences, and how they create understand

Effects of blanching, drying and fermentation on nutrient content and physio-chemical properties of Norwegian Saccharina latissima and Alaria esculenta for application in meat-based products

Brown seaweeds are marine macro algae, which are quite unexplored for their potential uses in food products in Europe. Saccharina latissima and Alaria esculenta are fast growing brown seaweeds species in European countries, mainly found in Norway and cold waters of the North Atlantic. These species are known to be rich sources of iodine, protein, polyphenols, carbohydrates and micronutrients like

Socionomen i skolan : en studie om skolkuratorers syn på sitt handlingsutrymme och dess utmaningar

The aim of the study was to investigate school counselors’ discretion and increase the knowledge of how it can approach and challenges it poses. Four school counselors’ were interviewed. To this study, I used semi-structured interviews. Themes such as large or limited discretion, relationship creation and trust emerged in the analysis. The study was empirically grounded and the results emphasized

"Vi var fullständigt missförstådda, kritiserade och skuldbelagda" - en studie kring konsekvenserna för föräldrar till barn inom autismspektrumtillstånd som har eller har haft en problematisk skolfrånvaro

Det senaste decenniet tenderar antalet barn som har en oroande skolfrånvaro öka enligt flera Svenska organisationer och myndigheter och bland dessa barn finns en stor andel med NPF-problematik. Syftet med denna studie var att undersöka konsekvenserna för föräldrar med barn som diagnostiserats med autismspektrumtillstånd (AST) som också har eller haft en problematisk skolfrånvaro under det senaste The past decade, the number of children who have had a worrying school absence seems to increase according to several authorities in Sweden. The aim of this study was to explore the consequences for parents with children diagnosed with autism spectrum disorder (ASD) who also have or had to have a problematic school absence this past year. The analyze focused on the consequences regarding social re

Från Patient till Kund - En kvalitativ studie av kundbegreppet med fokus på sjukhus som bolag

The comprising reform of the public sector has led to businesses increasingly been identified and considered as organizations. Organizations are characterized by being bound to the current business environment, can be measured with quantitative and qualitative measures against other organizations and controlled strategies against set targets. Research has since the mid 90's studied the New Pub

The 2008 Indonesia’s Taxation Reform and Its Impact on Indonesian Tax Compliance

Indonesia had a taxation reform that was started from 2001 and ended in 2008. The taxation reform transformed both the tax regulation and tax institution. This study evaluates the impact of the taxation reform in Indonesia in 2008 to the tax compliance level of taxpayer, both corporate and personal taxpayer, in Indonesia and what factors that influence Indonesian tax compliance after the taxation

Fostering Inclusive Innovation. The Role of Universities and Private Businesses

Inclusive innovation is seen as a means to counteract the issue of growing global inequality. Particularly universities and private businesses are engaged with its promotion. However, the concept of inclusive innovation has deficiencies concerning the operationalisation and measurement. In default of extensive primary data, a set of a hundred and two inclusive innovations has been gathered from tw

Automated Orienting of Water Molecules in Neutron Crystal Structures

Vid läkemedelsutveckling används proteiner vars funktion är beroende på hur det är veckat (dess konformation). Denna veckning påverkas i sin tur av vätebindningar från vatten, som bildar vätskemiljön i kroppen där medicinen ska verka och styrkan av vätebindningar påverkas i sin tur av vattenmolekylernas orientering kring proteinet. För att kunna förutse proteinets funktion i kroppen är det därför A protein’s function is directly related to its structure, which is in a water medium where it is affected by hydrogen bonds and the hydrophobic effect. These interactions are in turn dependent on the water molecules’ orientations around the protein. Therefore, it is vital to have correct orientations for the water molecules. Such information can be obtained by neutron crystallography. However, ev