Sammanfattning Examensarbetets titel: Brand community rejection - en strategi att tillämpa eller undvika? En experimentell replikationsstudie Seminariedatum: 3 juni 2022 Ämne/kurs: FEKH29, Examensarbete kandidatnivå i marknadsföring, 15 högskolepoäng Författare: Axel Christiansson, Felicia Hagelin Lindqvist och Hanna Ovhagen Handledare: Johan Gromark Fem nyckelord: Brand community, brand com

Kan förhöjda halter av näring och humusämnen från jordbruksmark och skog påverka kvalitén på vårt dricksvatten? Försämrad vattenkvalitet, ökade farliga algblomningar och minskad biodiversitet kan vara framtiden för våra vattendrag, på grund av de miljöförändringar vi står inför idag. I detta projekt undersökte jag hur framtiden kan se ut för en av våra sjöar vi får dricksvatten från här i söder,The ongoing human impact in form of deforestation, urbanization and intense agriculture is affecting the natural hydrology and our freshwater lakes negatively. Both eutrophication and brownification has seen to increase with the ongoing environmental change which can potentially have large impact on our freshwater ecosystems. Using a mesocosm experiment, this study investigates the individual and

Värmebehandling av parkslide – ett nytt sätt att bekämpa ett växande problem Invasiva främmande växter hotar den lokala floran och kan vara besvärliga att bli av med. Särskilt en art sätter skräck i trädgårdsägare och husspekulanter, medan kommunekologer blir nedringda av oroliga medborgare. Alla undrar samma sak: hur bekämpar man parkslide? Denna studie visar nu hur värmebehandling kan vara ett The spread of invasive alien species is one of the five major drivers of biodiversity loss according to IPBES. Japanese knotweed (Reynoutria japonica ) is one of the most difficult invasive species to get rid of in Sweden. Its aggressive way of growth outcompetes native plants and it even alters the soil chemistry around its massive system of underground stems, known as rhizomes. Methods such as h

Det brukar sägas att undantaget bekräftar regeln men för svensk vargförvaltnings vidkommande är det undantaget som blivit regeln. Med undantaget menas en bestämmelse i EU:s Art- och habitatdirektiv som möjliggör licensjakt på arter trots att de egentligen är skyddade enligt samma direktiv. Skyddet kan ses som EU:s svar på fridlysning. Trots skyddet har Naturvårdsverket och flera länsstyrelser meThe wolf topic is subject for considerable controversy in Sweden. Today, wolves are recognized, by the IUCN redlist, as locally endangered and what is more, the Swedish population suffers from ample inbreeding. However, between 2010-2022 license hunts have been allowed on an almost yearly basis, albeit not without numerous appeals. Because the wolf is strictly protected under the European Unio

Syftet med studien är att identifiera kostnader, tidsaspekter och skillnader mellan byggnadsmetoderna för flerbostadshus i betong- eller KL-trästomme. Studien syftar även till att utveckla kunskaperna kring flerbostadshus i KL-träs kostnader och att utreda ifall KL-trä kan bli en kostnadseffektiv byggmetod. Examensarbetet utgör en kvalitativ studie. De tre metoderna som används i examensarbetet The purpose of this master´s thesis is to identify costs, time perspective and other differences between the building methods for apartment building made of CLT and concrete frameworks. This master´s thesis also aims to increase the general knowledge of apartment buildings made of CLT-frameworks costs and to investigate if CLT-frameworks can be a cost-efficient building method. This master´s thes

In the past decades, China's rise has set off a shift from the unipolar era, rendering the South China Sea (SCS) a theatre for revived great power rivalry. In this environment, the behavior of secondary states navigating the heavy seas of the SCS dispute has drawn significant academic attention to the study of small and middle-power strategy. This thesis focused on the strategic response emplo

The global pandemic COVID-19 made it impossible for psychodynamic psychotherapists to continue with in-person psychotherapy and they had to transform their work to the digital platform. There is a research gap regarding psychodynamic psychotherapists experiences of video-delivered psychotherapy which is emergent to investigate since previous research has shown that the therapeutic relationship suf

Tacit knowledge is valuable because of its hard imitability, this also creates the challenge of spreading it to other employees in the organization. This study describes the phenomenon of tacit knowledge sharing (TKS) in project-based engineering organizations (PBEOs) and is directed at practitioners to allow them to improve their role as facilitators of TKS. PBEOs manage research and design proje

The aim of this study was to explore the usage of psychological knowledge in primary school teaching in Sweden. The study is based on APA’s theoretical framework “Top 20 principles from psychology for prek-12 teaching and learning”, and is part of an EU research project aiming to improve the supportive role of psychology and psychologists in school. To answer the research questions of this study a

Har ditt intresse för friluftsliv och att vistas ute i naturen ökat under Covid-19 pandemin? Har du ”hemestrat” eller naturtturistat i Sverige istället för att åka till Grekland under sommaren? Du är inte ensam om det utan del av en ny global trend där allt fler väljer att upptäcka de naturvärden som finns hemma. Till följd av reserestriktioner och rekommendationer att socialisera utomhus har intDuring the spring of 2020 the world was hit by the Covid-19 pandemic which led to unpredicted and interesting effects in the domestic tourism sector. As a result of travel restrictions and social distancing recommendations there was an increase in visitors to national parks, hiking trails and other recreational areas in Sweden. The amount of visitors to the High Coast trail located in the east of

In the last decade, Indonesia has seen a series of massive social media activism, especially on Twitter. As the activists strive to make their social movement visible on Twitter, they also face some threats due to the uncertainty of Twitter algorithms and potential surveillance. As many scholars have studied the role of social media algorithms for activism, this study intends to investigate the be

Adaptive structures adapt to the changing circumstances in their environment using sensors and actuators, they may for example change their shape to be optimised for a specific load case when that load case is present. The building industry need to reduce its climate impact, low-carbon solutions are in demand. Structures must be designed so that the design load does not cause failure, due to stres

Abstract Hydrogen as an alternative energy carrier has been up for discussion over decades. Perhaps this time, however, the political momentum and global technical context could be advantageous enough for the hydrogen economy to finally materialize. Despite investments from the EU commission up to €470 billion in renewable hydrogen, there are economical challenges in the way of decarbonisation of

This thesis strives to dive deeper within the area of Monocular Depth Estimation, approximating distance information from one single image using deep neural networks. It introduces a thorough evaluation and analysis of state-of-the-art depth estimation models regarding proposed aspects of relevance for downstream video applications, specifically in a surveillance domain. This leads to three custom

Merger control is an important component of competition law in the EU. There are two levels of merger control in the EU. The first level is EU merger control for transactions that have an EU dimension, which fall within the jurisdiction of the Commission under the EU Merger Regulation. The second level is national merger control for transactions which do not meet the criteria of the EU Merger Regu

Title: Does leadership only have one gender? - A study about the influence of gender and leadership roles on the leadership style and use of management controls in Sweden. Seminar date: 1 June 2022 Course: BUSN79, Degree Project in Accounting and Finance, Master level, 15 ECTS Authors: Rebecca Rosenqvist and Christina Papadopoulou Supervisor: Elin Funck Key words: Social Role Theory, Manageme

The comprehensive use of plastic globally has raised many questions about how it will affect living organisms once it is disposed of and reaches the ecosystem. Disposing of plastic in high amounts without recycling could lead to several toxic effects for aquatic organisms and eventually humans. Accumulation of plastic for a long time leads to its aggregation and/or degradation into small sizes in

Denna studie har kommit fram till att e-konsumenter äger en bristande kunskap om miljöpåverkan av returer och influeras av liberala returpolicyer, men även av den bristande produktinformationen upplevd inom e-handeln. Dessa faktorer resulterar i att e-konsumenter återspeglar en stark ansvarslöshet gentemot de negativa effekterna av returer. Vilket motsvarar resonemangen för att förklara attityd-be