Pay-What-You-Want (PWYW) pricing schemes are becoming increasingly popular in a wide range of industries. We develop a model incorporating self-image into the buyer's utility function and introduce heterogeneity in consumption utility and image-sensitivity, which generates different purchase decisions and optimal prices across individuals. When a good is sold at a fixed price higher than a thresho

Human complement component C4 was irreversibly inactivated by low concentrations of methylamine at slightly alkaline pH. The inactivated C4 molecules lost the ability to bind to EAC1 cells but retained th capacity to participate in the formation of classical pathway C3 convertase in the fluid phase. 14C-methylamine was incorporated into the alpha-chain at a ratio of 1 mol methylamine per mol C4.

This paper presents an interactive tool which allows to study the problem of systems with delays. The developed tool provides several examples in order to compare PI control and Smith Predictor approaches for processes with delay. Robustness problems due to presence of model uncertainties can also be studied, as well as other control structures to face the different problems that the original Smit

The deactivation of alumina-supported platinum catalyst for VOC oxidation by long-term exposure for hexamethyldisiloxane (HMDS) has been investigated in a pilot scale reactor for up to 1000 h of exposure. Catalyst samples were characterized by ICP-AES, BET and silicon deposition by SEM. Catalyst activity was investigated using oxidation of ethyl acetate showing deactivation of the catalyst samples

A major problem when using software platforms to produce a variety of products relates to keeping a high quality of the platform throughout the development of the products. For a software platform development to be successful, it is essential to master the quality issues when managing and designing the platform. This thesis presents approaches that enable efficient use of the soft-ware platform

Popular Abstract in Swedish Alla kemikalier vi använder oss av och utsätter oss för påverkar både oss och den omvärld vi lever i. Under hela sin livscykel har de en påverkan på miljön, från de att man utvinner råmaterialen, när de tillverkas och när vi använder dem. Till och med efter att vi använt dem har kemikalierna en påverkan på miljön. Det gäller både schampot som följer med duschvattnet ut It is of at most importance that society reduces its impact on the environment. In the chemical industry the use of renewable resources will play a fundamental role in the transition to more sustainable chemical products. Also industrial biotechnology, i.e. the use of enzymes to convert raw material into valuable chemicals at low temperatures, leads to more sustainable processes. The research pres

Popular Abstract in English At our workplace, at home, and on the road, we rely on software. It has become one of the central technologies on which we base our society. Yet, software is perhaps the major technology that is understood the least by the general population. Most software today is written in languages that requires the programmer to specify not only what is to be achieved, but also hoWriting efficient parallel programs is the biggest challenge of the software industry for the foreseeable future. We are currently in a time when parallel computers are the norm, not the exception. Soon, parallel processors will be standard even in cell phones. Without drastic changes in hardware development, all software must be parallelized to its fullest extent. Parallelism can increase perfor

Under årens lopp har människan gjort stora landvinningar inom läkemedelsforskning, vilket har lett fram till avancerade läkemedel som idag tas för givna. Avancerade läkemedel sätter dock höga krav på tillverkarna av läkemedel, vilket har lett till att framtagandet av nya läkemedel är en ganska komplicerad process. Faktum är att dagens läkemedelsutveckling är så komplex att alla aspekter förmodligePopular Abstract in Swedish Under årens lopp har människan gjort stora landvinningar inom läkemedelsforskning, vilket har lett fram till avancerade läkemedel som idag tas för givna. Avancerade läkemedel sätter dock höga krav på tillverkarna av läkemedel, vilket har lett till att framtagandet av nya läkemedel är en ganska komplicerad process. Faktum är att dagens läkemedelsutveckling är så komplex