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The new term “sustainability marketing communications” emerged and the has gained increased interests and implementations in recent years. The aim of the degree project is to provide suggestions to Skånemejerier on the basis of current state in dairies and trends in marketing communications in the entire industry. Benchmarking is applied throughout the study and two different benchmarking processe

This thesis explores entrepreneurial theories in every day practice using the case study of Trafvid which is an entrepreneurial start-up company. Some of the theories that have been covered include the effectuation process and the role of legitimacy, customer reference and trust on start-up ventures. This thesis also covers some first mover advantages. This paper is an Autoethnography as the autho

Abstract of thesis (max 8000 characters)

The purpose of this paper is to personally reflect on my experiences over the course of the Master in Entrepreneurship programme at Lund University 2010 – 2011. This paper explores character traits of entrepreneurs as well as friendship within entrepreneurial teams. Various research articles and theories on entrepreneurship in general, entrepreneurs’ character traits and friendship are presented.

Problemställning Lunds Energikoncernen AB projekterar i dagsläget ett biobränsleeldat kraftvärmeverk med placering i Örtofta mellan Lund och Eslöv.Arbetet med att planera, uppföra och ta anläggningen i drift utförs av Eslöv Lund Kraftvärmeverk AB (ELKV AB) ett dotterbolag till Lunds Energikoncernen AB. Idrifttagning av verket var initialt planerad till hösten 2011 men da projektet blivit försenat

Problem discussion: The internal foundry of ITT Flygt occasionally has problems with on-time delivery to the product workshops. This could lead to extra costs regarding labour and stock keeping. ITT Flygt are today unaware of the extent of these costs. Objectives: The main objective of the master thesis is to investigate the effects of low delivery accuracy from the foundry to PVC. This main objec

To compete on mature markets, businesses need to create processes able to meet the demands imposed by the market. The most important aspect for manufacturing companies is to have production processes and infrastructure able to support the order winners and qualifiers that exist on a specific market. The processes and infrastructure need to be aligned and meet the same order winners and qualifiers.

This thesis considers a number of problems concerning research and development in medium sized companies. In the thesis a company is studied in three dimensions. The first is the role of research and development in the studied company and which focus the organization should have. The second dimension is a measurement system for research and development. The third is how the department of research

Background: Customers for buses and coaches on the European market ask for complete vehicles from one supplier. Since Scania CV are only manufacturing chassis, their sales companies must co-operate with body builders in order to offer a complete product and service backup. This means that the sales companies in connection with every order have to deal with two order processes, one for Scania CV an

Presentation of The progress of the company during the last ten years has resulted in a the problem: gradually increased range of new products. As a consequence, the production requires a more refined production control and hence a well working MRP-system. The aim of the thesis has been to create a basis for starting up the MRP part of the ERP-system in the company. Purpose of To define, analyse a

The company Akzo Nobel Decorative Coatings in Sege, have certificates for environment and quality management systems according to ISO 14001 and ISO 9001. During spring 2003 they launched a new product, Tinova VX, which became a success. By studying the product development process, knowledge about the systems and the usage of them could be gained. The main purpose of this thesis is to analyse the s

För att kunna föreslå förbättringar i ALP: s produktionslayout insåg vi rätt tidigt att det första steget för detta arbete var att sätta sig in i företagets produkter och hur de tillverkas. Vi inledde därför vårt arbete med en kartläggning av produktionen och dess olika produktionslinjer. Med detta som grund fortsatte vi sedan med att föreslå en ny layout, samt förbättringar i delar knutna till de

Electrolux Laundry Systems (ELS) is a leading supplier of professional laundry solutions worldwide. The main product categories are washing machines, tumble dryers, and ironers. There are several models of each product category, suited for different customer needs and business areas. There are also many different control systems, in fact too many. In 2008, ELS started a project called Project Glo

The waste incineration business is facing a rapid development in forms of expansion of new and existing plants. To fully understand the issues facing such a growth the historical development until today has been accounted for. This historical review is followed by a description of the current situation. The future development of the availability of waste incineration plants is analysed and strateg

Package Prototyping is a group within Tetra Pak R & D in Lund. Package Prototyping is producing different types package prototypes for different purposes. The sealing of the package prototypes is made with various sealing methods, in different sealing rigs, depending on package material. Package Prototyping has had problems with the quality of the package prototypes and have been searching for

Problem description – Recent changes has brought about new needs as well as new demands on the operations of the warehouse. The current system is very resistant to change and there is therefore a tendency for the processes to not change at all. As a result there is an increasing risk that the operations of the warehouse will grow more and more out of date. Objective – The aim of this investigation

The Volvo Car Corporation experience diversities in the price development of the four different business areas electronics, interior, exterior and chassis and power train. The purpose of this master thesis was to investigate if there are any structural differences that give the suppliers different prerequisites for productivity development thus different prerequisites for price reductions. When co

There is a limited amount of research regarding the use of information systems (IS) augmenting organizations ecological sustainable initiatives. While the field of Green IT somewhat has been studied, Green IS has not received the same attention in scientific research. In this report we have aimed to identify areas that are poorly, or have yet to be, augmented by IS. Thus highlighting areas where o

Within Scania there is a need to classify vehicles depending on the prevailing operation conditions. Different vehicles are exposed to various loads and this will influence the need for R&M greatly. The systems that are presently used for classification purposes are subjective and the owner’s negotiation skills can affect the outcome. Simultaneously there is a lack of knowledge concerning the

Summary: Purpose: The aim of this Master’s Thesis is to create a procedure for internal project audits. This involves the creation of an instrument for measurement and a prescription for how to transfer learnings to other projects. The end goal is to enhance organisational learning and through that create Total Quality in the management of projects. Methodology: Deductive, qualitative case study w