CORE RIGIDITIES AND INCUMBENT INERTIA: A STUDY ON THEIR DYNAMICS AND RELATION TO BUSINESS MODEL CHANGE
This article adds to the understanding of incumbent inertia through the conceptual separation between voluntary inertia and implied inertia, and the analyzed dynamics of each in relation to core rigidities. Consequently, core rigidities are conceptually shown to be separate from incumbent inertia, concepts which are often confused in extant literature. Furthermore, the dynamics between core rigidi