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Aim: Measure the impact of consumer characteristics and overall attitudes toward online complexity dimensions as well as tendencies of purchasing complex products online. Methodology: Initially, this thesis starts with reviewing prior research and theories about the relevant domains in order to deduce hypotheses about consumer characteristics and their relation to complexity dimensions. Secondly,

This study aims to highlight some of the impacts following the climatic event of 536 C.E. This is achieved by analyzing and comparing excavated settlement patterns throughout the southern Malmö area in two phases that precede and succeed the year 550 C.E. Furthermore, the study evaluates a possible shift in social order and agency within the local community, as well as how this shift could potenti

Abstract Title: What is specific about e-tailers’ internationalisation? The intertwinement of internationalisation, management of the marketing mix and consumers’ perceptions. Date of the Seminar: June 2nd, 2022 Course: BUSN39 Degree Project in Global Marketing Authors: Íris Einarsdóttir and Sandra Marín Gunnarsdóttir Advisors: Ulf Elg Keywords: Internationalisation, marketing mix, e-tailer

Purpose: The purpose of this study is to analyze how corporate culture affects budgeting at the public sector company Norrvatten and the private sector company Länsförsäkringar Methodology: A qualitative method of strategy including interviews. Theoretical Perspectives: Relationship of Environment and Strategy to Corporate Culture, Conclusions: In the case of Länsförsäkringar, the function of

Syftet med denna uppsats är att undersöka hur de angloskandinaviska stenmonumenten i norra England uppstod och utvecklades under 900-talet. Uppsatsen tar upp de tidigaste monumenten och undersöker om några av dessa kan dateras till slutet av 800-talet, dvs. direkt efter vikingarnas erövring av norra England. Därefter undersöks hur den vidare utvecklingen gått till och hur teorierna om den ser ut.

Problem/ Bakgrund: Problemformuleringen grundar sig i en nyfikenhet över varför ungdomar inte sover på natten eftersom de sms:ar. Mitt intresse för Meads teori om jagets utveckling gör att undersökningens fokus ligger på hur självbild och identitet är kopplat till ungdomarnas sms:ande. Syfte: Att få större förståelse för hur ungdomars identitetsskapande kan ske genom sms. Kort beskrivning av upp

The purpose of this thesis is to outline an appropriate model in order for companies to successfully act and compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research strategy based o

Målet med detta arbete är att undersöka på vilken typ av föremål som de första runorna ristades, i vilken arkeologisk kontext som de har hittats, var runinskriptionen suttit på föremålen. Jag hade också som målsättning att ta reda på vilka tolkningar som gjorts till dessa och vilka behov som kan ha legat bakom skapandet och användandet av runorna, varför det skedde just vid den tidpunkten och v

Ten years ago the public computers with Internet access were introduced in the public libraries. The purpose of the public computers was to give the possibility of searching information. Along with the Internet came also communication media like chat and e-mail. This type of communication was a new function for the libraries and the reactions among the librarians were mixed. It has been a source o

This essay discusses the development of swords in the southern region of Sweden, Skåne. It attempts to locate the areas in Europe where the swords were first made and, in doing so, trace the communication routes by which people traveled. The essay deals with a period of a few hundred years, from the late eighth century to sometime around 1300. In that sense, it is therefore also a time study trac

EU har reglerat elektronisk handel i bland annat tre olika direktiv, e-handelsdirektivet, distansavtalsdirektivet och direktivet om elektroniska signaturer. Varför ville EU reglera e-handeln? Varför utformade EU tre direktiv? Kunde man utformat regleringen på annat sätt? Uppsatsen behandlar dessa frågeställningar och ger både en översikt på direktivens innehåll och en mer detaljerad beskrivning av

The overall purpose of this research is to provide a better understanding of Turkish consumers’ choice of e-commerce types, when purchasing online. Mainly, this thesis aims to find out the factors triggering consumers to favour a specific e-commerce type, B2C or C2C. A quantitative strategy was pursued in this research and data was collected through self administered structured questionnaires. Com

Internet har inneburit en revolution på många områden, inte minst för den internationella handeln. Det innebär en stor skillnad inte minst för mindre företag som har fått helt andra möjligheter att tävla med sina större konkurrenter. På Internet blir förutsättningarna mer i stort sett desamma oavsett företagets storlek. Det är nu lättare för potentiella kunder att komma i kontakt med och köpa varo

Thesis Purpose: The purpose of this thesis is to explore the role of social media as a tool for eCRM. Methodology: This thesis has an explorative research approach as it aims to explore social media as a tool for eCRM. It has further an iterative approach and is based upon qualitative data combined with observational data. Theoretical Perspective: This study builds on the existing literature and t

Title: E-business - Swedish SME in the manufacturing sector - An insight in the application of today’s technological possibilities. Year: Spring 2010 Course: FEKK01, Bachelor Thesis in Business Administration Authors: Max Forssén, Henrik Wallström, Melina Kornia Mentors: Anna Thomasson, Ola Mattisson Key Words: SME, Manufacturing, E-business, Internet, IT, Business systems Purpose: The purpose of