Consumers’ attitudes captured on film
Published 20 November 2014 A lot of research on human behaviour is based entirely on words: researchers read, ask questions, send out questionnaires and write reports. But this means they miss a lot of elements concerning sound, sights and people’s interaction with their physical surroundings. Devrim Umut Aslan wants to study consumers’ attitudes to a shopping environment (Södergatan in Helsingbor
https://www.staff.lu.se/article/consumers-attitudes-captured-film - 2025-07-05