Populist desires - SYRIZA and the affective promise of 'the People'
This thesis departs from the pressing need for deepening the understanding of the emotional appeal of populism. Focusing on the case of populist party SYRIZA’s rise to government power, it argues that mainstream literature fails to grasp the efficacy and resonance of populist discourse due to its general neglect of the role of affect and subjectivity. In accounting for the impact of populism, this