Desert Island data : Using BBC radio 4's desert Island discs in organization and management research
Laurie Cohen and Joanne Duberley describe their use of an unconventional data source-a radio programme-to study celebrity careers. This source also includes music, which evokes memories, and elicits emotions not readily captured in conventional interviews. They used the archives of the BBC Radio 4 programme Desert Island Discs to study the careers of well-known research scientists. The programme's