Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding

The aim of this study was to gain a nuanced understanding of how craft-oriented brands mobilise consumers to slow down fashion consumption. A qualitative, multiple case study was conducted with three case companies: Fæbrik, FabPatch and Nudie Jeans, applying methods such as expert interviews and complementary online observation. In the analysis three themes were identified (Personalisation, Involv

Alfa Laval’s business unit Gasketed Plate Heat Exchanger uses Sales and Operations Planning to balance supply with demand to ensure profitable growth. Currently, the business unit is experiencing inefficiencies as they fail to execute the plans from Sales and Operations Planning. Large inventories, high obsolescence, material availability, and “firefighting” are some problems mentioned. To support

This paper examines the impact of inflation on the income tax in Spain from 1979 to 1987. By introducing a new approach using dynamic microsimulation and the Elasticity of Taxable Income (ETI), we analyze three dimensions of the tax: revenue, progressivity, and redistribution. The microsimulation reveals that the lack of adjustment of the income tax to inflation: 1) accounts for 44% of the increas

This text discusses the impact of economic liberalization in India in 1991. The aim of this study is to investigate how the 1991 reforms, which increased foreign investments and entrepreneurship, contributed to economic growth. The paper provides a detailed background of the socialist Indian scenario prior to 1991 and highlights the changes that occurred with the liberalization policies and their

This thesis examines the complex relationship between networking and resource mobilisation in the context of entrepreneurship. The study investigates the extent to which different types of ties, namely strong, weak and new ties, contribute to an entrepreneur's ability to acquire resources. This qualitative study employed semi-structured interviews with eight founders in Sweden and the Netherla

Titel: The Caretaking Leader: A qualitative study of how leaders’ perception of followers’ needs affects leader behavior Seminariedatum: 2023-06-02 Kurs: FEKH49 - Examensarbete i organisation på kandidatnivå - VT23 (15 hp) Författare: Fridén, Robin., Nilsson, Daniel., Odden, Rasmus. Handledare: Schultz, Erik. Nyckelord: Sensemaking, Omsorg, Ledarskap på begäran, Chefsuppfattningar, Underordnades bTitle: The Caretaking Leader: A qualitative study of how leaders’ perception of followers’ needs affects leader behavior Seminar date: 2023-06-02 Course: Course: FEKH49, Degree Project, Undergraduate level, Business Administration, Undergraduate level, 15 University Credits Points (UPC) or ECTS‐ cr Authors: Fridén, Robin., Nilsson, Daniel., Odden, Rasmus. Supervisor: Schultz, Erik. Keywords: Sense

In the 21st century, soft power is at the heart of public diplomacy. For political players to exert influence on the global stage, strategic narratives allow for indispensable opportunities to increase foreign support to achieve national and international agendas. This is especially beneficial for small and middle-power states to leverage soft power through public diplomacy initiatives to capture

Machine learning algorithms are experiencing unprecedented attention, but their inherent computational complexity leads to high energy consumption. However, a paradigm shift in computing methods has the potential to address the issue. This shift could be a move towards analog in-memory computing, a method which uses Ohm’s and Kirchhoff’s Laws, and carries out the processing directly where data res

Title: Brand Archaeology - Identifying Pivotal Moments Shaping the Brand Today Date of Submission: 2023-05-31 Course: BUSN39 Degree Project in Global Marketing Authors: Herman Vähäkangas & Kevin Blomkvist Supervisor: Mats Urde Keywords: Brand archaeology, pivotal moments, brand identity, corporate branding, excavation, artifacts. Purpose: The purpose of this study is to discover pivotal

The width of the Higgs boson is a quantity that cannot be measured directly from the on-shell Higgs peak; it would have to be measured indirectly. In 2013, Caola and Melnikov developed a method to determine the Higgs width by using off-shell and on-shell cross-sections and applying the narrow-width approximation. In this thesis, we will use the indirect method of finding the Higgs width for the pr

This thesis aimed to contribute to the improvement of Quantum Cascade Lasers (QCLs) by focusing on the effective determination of quantum levels in these devices. The current method relies on an outdated Fortran code, which poses challenges when integrating into optimization schemes. To address this issue, the thesis proposed the development of an improved version of the code using Python, thus en

Inledning: Denna studie undersöker förändringar i konsumtionsvanor till följd av digitaliseringen samt betonar behovet av anpassningsbara butiksformat. I synnerhet undersöks showroom-formatet och dess värdeskapande aspekter från konsumenternas perspektiv. Syfte: Denna studie undersöker hur kunder uppfattar och skapar värde i showroom-formatet, där fysiska och sociala aspekter av butiksmiljön analy

3-dimensionell (3D) rekonstruktion, ett område inom datorseende, har under senare år gjort stora framsteg som en konsekvens av de omfattande genombrott som har skett inom Artificiell Intelligens (AI). Inom datorseende har man som mål att försöka förklara hur världen ser ut för en dator, där saker som vi människor finner uppenbara behöver beskrivas i detalj med matematiska begrepp för att datorn sk3D reconstruction is a field in computer vision which has evolved rapidly as a result of the recent advancements in deep learning. As 3D reconstruction pipelines now can run in real-time, this has opened up new possibilities for teams developing Advanced Driver Assistance Systems (ADAS), which rely on the camera system of the vehicle to enhance the safety and driving experience. This thesis pres

A Kondo lattice skyrmion model in contact with a macroscopic environment is simulated to explore skyrmion dynamics, which is an extension of previous work. The system is simulated using non-equilibrium Green's functions within the generalized Kadanoff-Baym ansatz and the wide band limit. To get a time-linear scaling, we present an approximation to the collision integral, which offers a good tr

This study examines the adaptive capacity of desert farming in Egypt to imminent water scarcity and discusses the sustainability of fossil groundwater extraction. Through qualitative semi-structured expert interviews, the study identifies clear research and data gaps related to the Nubian Sandstone Aquifer System (NSAS) and highlights the need for a nuanced approach to fossil groundwater extractio

Title: A Guilt-free Guilty Pleasure: A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism Course: BUSN39 - Degree Project in Global Marketing Authors: Y Nhi Do & Georgia Kakaletri Keywords: Guilt-free Narratives, Healthism, Hedonic Food Consumption, Sensemaking, Cultural Branding, Identity Purpose: The purpose of this thesis is to explore the way

Komplex produktutveckling med långa projekttider kräver framgångsrik överföring av kunskap inom och mellan projekt. Avdelningen för integrerat logistikstöd (ILS) vid Saab Kockums Malmö har identifierat ett behov av att överskåda de nuvarande arbetssätten. Syftet med detta examensarbete är att undersöka de olika typerna av kunskap som är viktiga för arbetet på ILS-avdelningen, undersöka avdelningenComplex product development with long project times requires successful transfers of knowledge within and between projects. The department of integrated logistics support (ILS) at Saab Kockums Malmö has identified a need to oversee the current working methods. The purpose of this master thesis is to examine the different types of knowledge important to the work at the ILS department and explore th

Multinational organizations operating in a changing business environment endure recurring reorganizational efforts. The process of changing a multinational organization is an ambiguous and complex activity. To achieve the desired outcome from an organizational change, factors affecting the change are highly relevant to regard and act upon. This thesis aims to identify and to understand what facto